* Articles within newsletters can be linked to a blog,
extending life and creating a massive conversation.
* You can offer a bidirectional forum to customers to get
true, personal opinions on your products and services.
* Company experts can start a blog and become industry
experts, helping your company edge out competition and,
through this interactive forum,draw customers into another
exchange of information and thoughts.
* The beauty of this interplay is you can layer your blog
with editorial controls.
Friday, May 29, 2009
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